Job Description
Chase is seeking a highly motivated and detail-oriented individual to activate the Chase Travel Group marketing roadmap. This role requires a strategic thinker with a strong skillset in digital marketing, particularly across email, web, and app channels. The ideal candidate will have experience in campaign builds and omnichannel launches, considering channel capabilities, audience targeting, digital marketing best practices, and executional excellence.
As a Senior Associate, Marketing Campaign Operations within Chase Travel Group, you will be responsible for building and managing campaigns across brand, lifecycle, and performance marketing to achieve business goals. You will work closely with Chase Travel Group marketers in addition to Card and Connected Commerce teams at Chase to ensure seamless execution and optimization of marketing campaigns. This role will report to the Vice President, Marketing Campaign Operations on the Chase Travel Marketing & Growth team.
Job responsibilities
- Manage the Chase Travel Group marketing calendar, ensuring all campaigns are thoughtfully executed in alignment with strategic goals.
- Activate campaigns through to execution across marketing pillars, including brand, lifecycle, and performance marketing.
- Implement personalization techniques and apply strategic planning mindset to enhance campaign effectiveness and customer engagement.
- Collaborate with Card and Connected Commerce teams to align marketing efforts and optimize campaign performance.
- Collaborate with Chase partners in Execution Marketing, Servicing, Product, Audience Management, Personalization, Data & Analytics teams, and more to realize marketing strategies.
- Identify and mitigate risks proactively, ensuring compliance with Legal, Risk, Controls and Compliance to set the team up for success.
- Manage the creative execution process, working with internal teams and external agencies to transform marketing strategies into compelling and effective creative assets.
- Monitor and analyze campaign performance across all channels, providing insights and recommendations for optimization.
- Ensure all marketing activities adhere to brand guidelines and compliance requirements.
- Manage multiple projects simultaneously, ensuring all timelines and deliverables are met.
Required qualifications, capabilities, and skills
- Bachelor's degree in Marketing, Business, or a related field.
- 3+ years of experience in digital marketing, with a focus on email, web, and app channels.
- Proven track record of developing and executing successful digital marketing campaigns.
- Strong project management skills, with the ability to manage multiple projects and meet tight deadlines.
- Excellent communication and collaboration skills, with experience working with cross-functional teams and external agencies.
- Detail-oriented and process-driven, with a strong focus on accuracy and quality.
- Proficiency in marketing automation tools and platforms across various digital channels.
- Strong analytical skills, with the ability to interpret data and provide actionable insights.
- Demonstrates skill in assessing potential outcomes during campaign planning and execution, with a strong ability to implement proactive problem-solving strategies.
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
Base Pay/Salary New York,NY $90,250.00 - $140,000.00 / year
Job Tags
Permanent employment,